Business owners will want to keep an eye on their virtual reputation to ensure they know what customers are saying about them through online reviews. This enables them to spot negative reviews quickly and work to correct whatever issues might arise. However, it’s also important to respond to the positive reviews the business receives. This can provide quite a few benefits.
Make the Customer Feel Appreciated
Customers really want to know that businesses appreciate them. Being appreciated means they’re more likely to become repeat customers and makes it more likely they’re going to tell others about how fantastic the business is. A business owner can post a simple “thank you” in response to any positive reviews to show the customer they’re appreciated. It takes just seconds to do but can have a profound impact.
Offer a Thank You for the Review
Along with saying “thank you,” the business owner might want to give the customer something for the positive review. They might offer a percent off the next purchase, free shipping for a purchase online, or another small token to really show their appreciation. Knowing these are available ahead of time may even make it more likely a customer will go ahead and post a positive review for the business. This can be incredibly beneficial because it adds to the number of positive reviews potential customers will see when they look up information about the business.
Show Potential Customers the Business Appreciates All Customers
Not only is it possible to show customers they’re appreciated, but it’s possible to show potential customers that the business is interested in working with them. Potential customers that see a “thank you” posted for positive reviews might feel more inclined to choose the business for what they need because they’ll already know the business is going to go out of the way to ensure they have a positive experience just like the previous customers.
If you’d like to start responding to positive and negative reviews to help boost your virtual reputation, make sure you check out Chatmeter today. This platform makes it easy for you to learn about all reviews for your business as soon as they’re posted. This gives you the chance to respond to all reviews as quickly as possible.